Mission & Core Values
We build on these values:
Saying one thing publicly while living another behind the curtain.
Calling it empowerment while robbing men of their agency.
You’re not broken. You’re in a reactive structure.
And you don’t need to “heal everything” before you create something real.
This began because I was tired of watching it happen.
We build on these values:
This is not another men’s group selling dopamine hits and trauma spirals.
This is not a hype-fueled container where leaders posture and clients collapse.
If this speaks to you, step in.
This isn’t for everyone.
But if it’s for you—you already know.
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Men, broken down by shame-based sales.
Coaches pretending to be leaders - manipulating vulnerability for money.
Faking generosity, faking holiness, faking their own healing.
Axis Brotherhood exists because of that.
Because I refuse to play that game.
Because the truth matters. Structure matters. Growth matters.
And no man should ever be told he’s broken in order to be sold a solution
At Axis, we don’t pretend to have all the answers.
We challenge everything. We question everything.
We use what works. We leave the rest.
This is a place for men building lives they actually want to live - with clarity, integrity, and force.
Our mission is simple:
To equip men with the structure, tools, and Brotherhood required to lead their lives powerfully - across health, wealth, relationships, and inner clarity.
This is not a checklist.
This is not a brand.
This is a way of being.
A path we walk—again and again.
Speak it. Live it. Seek it.
We let truth rise - without force, without fear. We speak it even when our voice shakes. We seek it not to conquer, but to understand. We study life not to control it, but to listen to it. Truth is not a weapon. It is a mirror.
Your life. Your creation.
We do not wait. We do not blame.
We stand in what is - and choose what could be.
To respond is to create.
We don’t fight the river - we learn to steer our own boat.
Be here. Fully.
We don’t just show up. We arrive.
In breath. In body. In stillness.
We let go of what we can’t control and meet what’s right here.
Presence is our root. Our practice. Our power.
Lean into the edge.
We feel the fear and move anyway.
But we don’t thrash. We don’t push.
We walk the edge with grace.
We know that sometimes strength is stillness.
And sometimes surrender is the bravest thing we can do.
Make your word law.
We speak what we mean. We do what we say.
We align our actions with our essence.
Our yes is sacred. Our no is clear.
We keep our inner world uncluttered, so the outer world flows.
Walk together. Rise together.
We carry each other, but we do not rescue.
We hold each other, but we do not fix.
We witness. We reflect. We walk beside.
We are the firelight and the mirror.
Don’t react. Create.
We are not leaves tossed by the wind.
We are men who choose.
From vision. From stillness.
We don’t fight the storm—we build sails.
Sharpen the blade. Move the energy.
We train to remember. We train to return.
We lift iron to forge the mind. We move slow to awaken the spirit.
Our body is the instrument.
Tension and breath are our practice grounds.
We don’t just train to become strong.
We train to become whole.
Axis Brotherhood is structured. Grounded. Unapologetically real.
We combine creative orientation with nervous system regulation, spiritual depth with practical execution.
We track real progress. We challenge you in real time. We hold the line.
Here, no belief is off limits to question.
We don’t elevate leaders above men.
We don’t use healing as a hook or pain as a sales funnel.
We create. We move. We lead.
Coach. Builder. Businessman. Husband.
Living in Bali with my wife Lina, training daily as a bodybuilder and fitting in whatever music I can between coaching calls.
I’ve been coaching men for over 16 years (in one way/shape or form).
Helping them get honest. Get clear. And get moving.
Yeah, I hold a Cert IV of Fitness, Diploma of Counselling, a Master Practitioner cert in NLP, and an Advanced Diploma in Modern Applied Psychology.
But truthfully? Those bits of paper don’t mean much.
They’re useful for those who need credentials on a first impression - but they barely scratch the surface of what I actually do.
Because real coaching isn’t about a method.
It’s about meeting a man exactly where he is… and refusing to let him stay there.
I believe you don’t need to be healed to be powerful.
You don’t need to be perfect to lead.
And you sure as hell don’t need a guru to live a life that’s yours.
You need structure. You need clarity.
And maybe, you need Brotherhood.